BRAND RADIO CAMPAIGN
KIT KAT
We all need a break. Not just me and you, but also those everyday archetypes whose actions can be a little overwhelming for the rest of us. Because when they have a break, we can have a break. It’s a win-win.
In this series, we talk directly to Incessant Honkers, Early Morning Marathoners, ‘No Expert’ Experts, Speedy Disembarkers and Vocal Weightlifters. And with the help of our sympathetic and supportive (up to a point) narrator, we gently suggest that perhaps it’s time they take a much needed, well deserved break.